Ferrari’s Smart Marketing Provides It More By Building Less

News Analysis: Ferrari had decided to ensure its purchasers think the cars they purchase will maintain higher residual values over time (by limiting production quantities). In doing so, buyers would be willing to pay more per unit (thereby ensuring the profitability to Ferrari) it was hoped.

Ferrari’s World Renown is Priceless; its wise Marketing Department is Prescient. 

The Ferrari Marketing Department’s plan has been a success. The revenues being generated by Ferrari are the envy of other automobile manufacturers.

This Horse is a Thoroughbred.

Reality.

Reference: http://news.sky.com/story/1213664/britain-overtakes-germany-in-ferrari-sales

Mongolia’s Massive Recycling Means “Millions”

News Analysis: Mongolia’s Massive Recycling Means “Millions” of Dollars being earned by the Nation.  Hundreds of Thousands of Automobiles will be headed for recycling (once the facilities are built and employees trained for the task). Old Boilers, Refrigerators, and Television Sets  will join the Automobiles in their destruction.  This Recycling Project is of a Massive Scope; It has plenty of product suited for elimination therein.

Entrepreneurs who might be able to use any of the By-Products emanating from the process may want to consider creating or “Staking” an existing company for the purpose. The friendly Mongolian Government facilitates Investors in such projects, many people say.

The World Belongs to the Aggressive. Reality.

Reference: http://ubpost.mongolnews.mn/?p=6939

★ Carbon/Carbon Composite (CCC) Cremations Could Create Customer Chaos

Premium News Analysis: Carbon/Carbon Composite (CCC) Cremations Could Create Customer Chaos by its Inherent Fire Capacity. Carbon is Flammable as are the Petrochemical Adhesives used to bind the Carbon/Carbon (CC) Textiles together. Automobiles, such as the Incinerated Porsche Carrera GT widely discussed in the Los Angeles County, California is one example. The tragedy of the  Actor’s alleged “Cremation” from a fire last week in a One-Car Accident, is that the Porsche’s Body and Under Carriage was built from ‘CCC’ like some New Aircraft.

The Fuel of the Aircraft Fuselages, ‘CCC’, being added to the abundant Air surrounding the Airliner only needs the Third Element for a Conflagration: Heat. The Engines or the Auxiliary Power Unit are more than capable of providing that Element. In fact, Mere Electrical Wiring has actually Caused Fuselage  Fire on ‘CCC’ Airplanes! Once a fire commences, the Adhesive weakens and the ‘CC’ Fabric commences to De-laminate (thereby weakening the aircraft). 

Passengers riding in a Commercial Aircraft built of Carbon/Carbon Composites today is Analogous to passengers riding in a Hay Wagon of Yesteryear, some people would say. The main benefit to those in the Hay Wagon is they would merely Jump Off  of it if there was a fire; Airline Passengers typically do not have that luxury (especially while in flight).

If an Aircraft  fire develops and the Landing Gear becomes dis-functional a “Belly Landing” will evidence a Shattering of the Fuselage, like a cracked Egg Shell. How many passengers might be expected to be tossed out of the Aircraft thereafter?

Airframes have sold the Airlines and the Public the “Lighter Weight” Benefits of Composite Aircraft. They Absolutely Ignore the Inherent Frailties of  this Flammable Material. If possible, they want the Mass Media to not discuss (nor show photographs of) the Electrical Wiring Fires Damages that have occurred in their Airplanes to date.

Metal Aircraft (or Automobile Construction) does NOT provide “Fuel For Fires”; but in Terms of Product Marketing, ‘Metal’ is not “Sexy”. Reality.

Reference: http://tinyurl.com/n69zejr

Aluminum and the “Law of Supply and Demand”

News Analysis:  The “Law of Supply and Demand” [LSD] remains unassailable even regarding Non-Ferrous Aluminum.  The Bauxite Mining-Aluminum Smelting capacities of countries has far exceeded demand for the Metal. Since the ‘Supply’ Portion of ‘LSD’ has not been effectively curtailed, logic would dictate the ‘Demand’ Side be addressed. 

The light weight of Aluminum, in general, and more specifically the ‘Hybrid’ Aluminum-Lithium [which is even lighter] have been making steady in-roads in aircraft fabrication. As Metallurgists invent even lighter Aluminum Alloys the products should increase in Aircraft fabrication.

Ship Construction is another important market on the “Demand Side’ of Aluminum. Primarily “Plate Stock” in designation [rather than typical ‘Sheet Stock’ for aircraft’ fabrication] much greater tonnage can be ‘digested’ through its use in this industry. Since Saline-Induced Corrosion is substantially mitigated by using Non-Ferrous Aluminum, its acceptability should be enhanced.

Additionally, its ease of being machined and/or formed may reduce ‘Touch Labor” as compared to Steel.

Demand for Aluminum is a viable proposition for the Automobile Industry. Sheet stock is lighter in weight than steel [which has been the mainstay of automobile fabrication].  By merely adding or substituting totally, body components with Aluminum, better fuel saving is realized by drivers. Great tonnage of current Aluminum Stockpiles could readily be absorbed by this Industry.

Railroad “Box-Cars” made from Aluminum would consume vast amounts of the metal. The cars, then as-made, would be lighter and allow a Locomotive to pull more of them than heavier Steel cars. 

If the Government and Aluminum Supply Holders emphasize these other Demand uses, “Equilibrium” can be achieved. These “Demand” Industries are the largest potential consumers of the Metal. To resolve the current “Supply” Problem quickly, they should not be ignored.

Reference: http://www.bjreview.com.cn/business/txt/2013-11/11/content_577151.htm