Alaska

☆ Alaska’s Selective Marketing Efforts Bring A World Of Visitors

News Analysis: Alaskan Authorities know: “Visitors Bring Dollars To The Local Economy And Pleasant Visitations Bring Others Unceasingly”. This Simple Mantra, when combined with Market Analysis of “Who Might Be Interested in Seeing What We Have?” is a good point of commencement. The follow-on is that “While People Make A Visit Memorable; Environs Make A Visit Enjoyable”. Visitors treated in a Haughty or Shoddy Manner WILL NEVER FORGET their poor Experiences!

Alaskans have focused their Marketing Efforts On Asian, European, Indian, and South American Citizens that it hopes will ‘morph’ into Visitors to the State. This is interesting in that the while Alaska has its Mountain Beauty, Asia and India have the Himalayan Mountains and South America has the Andes to enjoy, and of course, Europe has the Alps.

While a “Newbie” Marketeer may think that the Physical Assets of that State are ‘Neutralized’ by other Mountains of the World, an Astute Marketeer might look further. He or she may notice that an Alaskan Political Figure, who ran in a U.S. Presidential Campaign, caught the attention of various Citizens of the World. Additionally, Media Video Productions about various aspects of the State were transmitted in International Markets (largely independent of Official Marketing Activities). Perhaps, the Independency of Attitude exhibited by these “Media and Political Celebrities” attracted the ‘Psyches’ of these Disparate Visitors. After all, Alaska is noted, to its credit, as a State of Residents: “Not wanting to be under Any-one’s Thumb”. 

The Varied Countries’ Visitors to Alaska are from: Australia, Austria, China, Germany, Japan, Korea, New Zealand, Switzerland, Taiwan, and the United Kingdom, amongst others.

A Corporate or State Marketing “Professional” may want to examine Alaska’s Marketing Plan and see how it might have elements in it that can help them where they are located. It seems all too often, Marketeers start believing their OWN ASSESSMENTS of the effectiveness of their Marketing Programs, even when the result are contrary in actuality! For example, how often do Urban Authorities declare theirs to be an “International City” when the visitors are overwhelmingly Nationals (and wherever one looks, Locals are principally driving around the city in ‘Pickup Trucks’ or ‘S.U.V.’s with Darkened Windows); Real International?  

Marketeers might do themselves a favor and travel to Athens, Beijing, Dar es Salaam, London, Monaco, Moscow,  Mumbai, Paris, Sao Paolo, Seoul, Tokyo, and experience Real “International Cities”. The education can only help broaden one’s thinking when it comes to “International Thinking” and clarify what how their City actually compares in this Global League..

Reality.

Reference: http://www.adn.com/2014/01/11/3268750/alaska-tourism-courting-indian.html

★ Fairbanks, Alaska Experiences -40F (-40C) Temperatures

News Analysis: Recurring cold temperature in Fairbanks, Alaska, and surrounding areas such  as -58 F (-50C) in Chicken, Alaska, make some people question “Global Warming” (GW); this which is so readily endorsed by Politicians with Resolute Authority.

Fairbanks has been tracking temperatures since 1930. It averages 12 days a year of -40F (-40C) or colder. The last Winter WITHOUT a -40F Temperature was in 2002-03. The Winter of 1976-77 had a lowest temperature of only -28F (-33C).

Since the warmest Winter was in 1976-77, for approximately 35 years, Winters have been much Colder. “Perhaps ‘Climate Change’ is obviously occurring (but towards the Cold in some areas of the world)” some would say.

Many Climatologists of the World think that the Time Scale being discussed needs to be lengthened for greater accuracy in deciding the veracity of ‘GW’. Rather than making pronouncements based on Ten or Twenty Years of seasonal measurements, a Scale of One-Hundred Years is more representative. Arborists/Botanists think a Time Scale of Hundreds of Years is more germane as some Species have their Tree Rings  examined.

The Polemics regarding ‘GW’ should be examined objectively as to whose Vested Interests are involved one way or another. As with many subjects there are the ‘Puppets’ controlled by the ‘Puppet Masters’. ‘GW’ lends itself to Spectacular Exploitation. As an example of this thought, consider that a Famous American POLITICIAN pushed a ‘GW’ Agenda to the World Press. The Media “Bit the Bait” and the “race was on”. Since the aforementioned Politician (reputedly a Multi-Millionaire now) was American, had he visited Fairbanks and asked for Actual Measurements of Winter Temperatures in Alaska since 1930? If he had, he may have been less opinionated about the “Global Catastrophe” (some say of an ideology he represents).

As to Vested Interests, consider: If a Coal Fired Electric Plant closes, who benefits? Suppliers of Electricity based on Oil. If an Oil-based Electric Plant Closes, who benefits? Solar or Wind Energy Companies. And so it goes. AFAB (Anything For A Buck) is the conceptual model for proponents one way or another. Lobbyists hired to interact with Governments push the vested interests of those not so much caring about the Planet but more about their Wallets.

Since discerning Observers of International Events see through the “Clouds of Deceit” practiced by the Politicians’ Handlers, they can discern the truth of ‘GW’. Perhaps, in reality, it is merely “Climate Change”, ‘Hotter or Colder’. 

Some of the ‘Puppets’ who are “Devout Environmentalists” (DE) may, in their later years, realize ‘EVERYONE ON EARTH, LIVES ON EARTH’; no Sane Persons desire to destroy their Habitat. Esteemed Scientists  merely disagree on “Mother Nature’s” ‘Hard-To-Interpret Behavior’.

Citizens of the World are also entitled to be cautious about listening to Vested-Interest Politicians with Hidden Personal Agendas who tout “Global Warming”.

Everyone may understand that Winters in Fairbanks, Alaska, are Colder Now than they were Thirty-Five years ago.

Reality.

Reference: http://tinyurl.com/lnmezuk