News Analysis: Morton’s Steak House Employees, according to Press reports, committed a Public Relations Nightmare of Monumental Proportions against a Cancer Victim. He wanted to join his friends for dinner at one of their restaurants but could not. His Sin: He was wearing a Cap to cover his cold Balding Head caused by his Chemotherapy Treatments, news reports say. Since he and his friends were upset about this Disrespectful Treatment of A Cancer Victim, the Police were called in, by the restaurant. They were asked to apparently eject all of these customers from Morton’s Steakhouse!
The Callousness allegedly shown this Gentleman and his friends, if true, is Pathetic in both the annals of Marketing and to all decent Human Beings.
Some people have asked, upon hearing about this Titanic Goof, if he was wearing a Yarmulke, would Morton’s Steakhouse ask him to remove it? Perhaps not.
Now, some have expressed the opinion that they would NEVER enter a Morton’s Steakhouse. Management of any Company should not allow ‘Terrible Employee Behavior’ to exist.
This purported incident will likely be studied by Business Students at Universities World-Wide as to what NOT to do in such circumstances.
Good Training stops bad Practices in Business. Reality.
Reference: http://tinyurl.com/mop544w