News Analysis: Pakistan Water Shortages Move Farmers To Sunflowers from Wheat since it may be easier to prosper with the Crop. To wit: Less water needed; A shorter growing season (120 days versus 160); Greater profitability per unit of weight all bode well for Sunflower Growing. Many farmers consider Sunflowers (which Originated in the Americas) to be an “Easy Crop” to grow. They may be grown in Climates such as Portions of Western Australia, Namibia, and the like.
Entrepreneurs may consider the Sunflower for Investments. Since the downstream output can range from Human Food to Animal Food to Bio-Fuel, Money-Making Opportunities Abound.
Reference: http://www.dawn.com/news/1058285/dip-in-sunflower-cultivation-in-sindh